Facebook Gaming x Oculus

Recruited to Facebook initially to lead Facebook Gaming consumer marketing events, Lauren produced, designed and fabricated Facebook Gaming’s largest physical presence and created the most impressive booths on show floors and gaming after parties.

Key elements of the booth included a Live stage featuring a living room setup and competitive 4v4 desk area with a live production team and film crew, a Creator Lounge equipped with LED screens for viewing content on the stage, hospitality bar, lounge seating, charging stations, and foosball, this served as an opportunity to offer Facebook Gaming creators a home base amongst large, overwhelming crowds. Creator Corner, a highlight of the stand, we showcased 4 creator corner pods (capacity for 2 people in each) to maximize stream time while creators are on the road. Gaming Stations: The largest publisher/developer integration to date, we showcased 60 gaming stations. Lines lasted between 1-2 hours. All hardware provided by BenQ, Corsair and XBOX, chairs provided by DXRacer. Instagram: In partnership with EA/FIFA 19, a large Instagram photo wall was featured at the main entrance in which attendees could post Stories and Boomerangs. Oculus: Three separate Oculus Rift game experiences featuring the signature Oculus design integrated into the booth space under the Facebook Gaming umbrella, with a double deck overlooking the consumer gaming activations.